Day 1 | 30th September

• Utilising AI tools to automate and refine content generation, ensuring high-quality, personalised, and relevant materials that engage your audience
• Leveraging AI-driven predictive analytics to understand user behaviour and preferences
• Implementing AI technologies to dynamically adjust and improve the user experience, offering real-time personalisation and recommendations that meet individual user needs and preferences

Alice Perkins

Global Head of Digital Transformation
Diageo

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• Implementing cutting-edge digital tools and platforms to streamline operations, enhance customer experiences and stay ahead of market trends
• Cultivate an organizational mindset that encourages creativity, agility, and continuous improvement
• Develop and execute a comprehensive change management plan that includes clear communication, employee training, and stakeholder engagement

Christopher Harvey

Head of Change
Tesco

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• Identifying and implementing AI solutions tailored to your digital commerce needs, such as chatbots, recommendation engines, and automated inventory management
• Leveraging AI to deliver personalised shopping experiences through targeted recommendations, dynamic pricing, and customised marketing campaigns, driving higher engagement and conversion rates
• Utilising AI to automate repetitive tasks, analyse large datasets, and predict trends, improving overall efficiency 

10 mins ‘soapbox’ intro – 10 mins interactive discussion

Swagat Choudhury

Global Digital Commerce Director - Perfect Digital Store
Mars

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• Implementing flexible and responsive eCommerce strategies that allow your business to swiftly adapt to shifts in customer preferences and market trends, ensuring continued relevance and competitiveness
• Utilising real-time data and analytics to gain a deeper understanding of customer behaviour and preferences
• Continuously refine and optimise the customer journey across digital touchpoints, providing a seamless, personalised, and engaging shopping experience that meets evolving customer expectations and drives loyalty

10 mins ‘soapbox’ intro – 10 mins interactive discussion

Martin Marafko

Head of Retail eCommerce
TRIP

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Join your peers for a sit-down meal!

• Utilising the digital shelf to enhance your brand's visibility and reach, employing strategic placements, SEO, and engaging content to capture the attention of potential customers
• Creating compelling digital product displays and informative content that inspire and educate customers
• Optimising the digital shelf with data-driven insights and personalised recommendations, ensuring a seamless and attractive shopping experience 

Jason Simpson

Head of eCommerce
Lactalis

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• Developing a cohesive omnichannel strategy that ensures a consistent and seamless customer experience across all touchpoints, from online to in-store, enhancing overall satisfaction 
• Leveraging data analytics to speak to our consumers across channels and combat seasonality

Lewis McDowell

Head of Commercial eCommerce
Birds Eye

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• Understanding how leading manufacturers and retailers are using Artificial Intelligence to generate faster insights at scale, so commercial teams can capture more opportunities, with speed and efficiency  
• Selecting the use-cases that maximise the potential for learning and scaling, whilst avoiding common pitfalls that can hamper progress  
• Leading adoption within the enterprise - lessons learned from implementing advanced analytics with Coca-Cola Europacific Partners to identify performance drivers, optimise assortment and win with customers 

David Boon

Founder & Chief Executive Officer
dijuno

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Join us for a carnival-themed drinks reception in beautiful Sopwell House, where the spirit of the fairground comes alive! Delight in a vibrant atmosphere filled with colourful decorations, lively music, and the enticing aroma of classic carnival treats.

Join your peers for a three-course ‘carnival’ themed dinner at the AA Rosette awarded restaurant for further networking, then retire to relax in hotel spa.